Art on the fringe

ArtePollino is guest speaker at the Brera Academy of Fine Arts

On Wednesday, 4 December 2019, the cultural association ArtePollino will be a guest speaker at the Brera Academy of Fine Arts for a discussion on art, nature and inland areas.
During the meeting, which is open to the Academy’s students, professors Cristiana Maria Fioretti, Sergio Nannicola and Valeria Tassinari will dialogue with Gaetano Lofrano and Rosita Forastiere.
“Important meetings like this one are an excellent opportunity to disseminate the ArtePollino project and, in particular, the Ka art project of Matera 2019 European Capital of Culture, co-produced by ArtePollino and the Matera Basilicata 2019 Foundation, as well as the activities carried out on a daily basis by the association. Thanks to this meeting, people have the chance to learn more about the Pollino area and discover what art is able to do in marginal areas,” says Gaetano Lofrano.
“Eleven years ago, we launched the ArtePollino – Another South project, which was quite a demanding challenge. The project managed to bring contemporary art to the more isolated rural areas of Basilicata, aiming to support new forms of tourism and strengthen the environmental features influencing tourists decision on choosing the park as their destination, with the introduction of a new theme, as well as create a spark which could trigger changes in people’s mindset, growth and development processes in inland areas, and a new interpretation of the whole area’s identity. Another South, precisely, which is made up of environmental and cultural values but also innovative ideas” Lofrano continues.
ArtePollino – Another South started from the idea that the national park could be considered not only as a nature reserve, detached from the current dynamics of society, but also as a modern and lively place where people could cultivate and grow new activities, in line with contemporary times, and able to stimulate creative skills and cultural production.